Brand Story

Hi, We're GuidingCross

GuidingCross is a faith-based Christian shop founded in 2021. The name GuidingCross represents that God is always with us, guiding us to a future filled with love and joy.
We help you share the Good News through products about Jesus. By creating compliment-worthy and comprehensive Christian products, we help believers witness to others and connect with the body of Christ.

GuidingCross

To illuminate every lost soul with the light of the gospel.

In this fast-paced, stressful era, we deeply sense the yearning for spiritual sustenance and heartfelt comfort. United by this shared passion, a group of dedicated Christian designers came together, determined to use fashion as a medium to weave the love and hope of Christ into every creation. We believe that fashion should not merely adorn the exterior but also reflect the inner faith. Thus, Guidingcross was born, not just as a clothing brand but as a platform to spread the gospel and warm hearts. Here, every garment bears a story, and every print embodies a profound meaning, collectively narrating the tale of Christ's love, forgiveness, and redemption, inspiring individuals to bravely face life and find their path towards light.

Direct to garment digital printing

GuidingCross

Our Mission

At GuidingCross, our mission is to infuse the gospel of Christ into every aspect of daily life, through unique graphic clothing designs that transform the light of faith into a guiding beacon for everyone. We empower every wearer to not only shine as individuals but also serve as tiny sparks of love and hope, warming hearts and guiding people towards light and redemption in every corner of the world.

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Charity

We donate a portion of all of our profits to Christian organizations around the world. We carefully handpick organizations and individuals that are reputable, generous, and do everything they do in the Name of Jesus, so you can be sure that your money is going to be used with great purpose.

CRU is on university and college campuses, and walks alongside students as they explore faith, encounter Jesus, and learn what it means to follow Him in everyday life. Navigating campus life can be both exhilarating and overwhelming, especially in matters of faith. Cru offers a caring and compassionate community that understands, challenges and supports students on their spiritual journey.

Water For Good is a Christian, faith-based organization that demonstrates God’s love by transforming lives through sustainable access to safe water, improved sanitation, and hygiene in places that need it most. To date, Water for Good serves communities across five African and Asian countries, where hundreds of thousands have safe water and improved sanitation, and over one million people rely on its regular maintenance services.

Compassion is a Christian charity that provides children living in poverty with the care they desperately need. Nutritious food, medical care, protection from harm, hope—these are just some of the critical, right-now needs of children living in poverty. Compassion empowers them to reach for and achieve freedom from child poverty in Jesus’ name, from meals and tutoring to medical care and encouragement.

CRU is on university and college campuses, and walks alongside students as they explore faith, encounter Jesus, and learn what it means to follow Him in everyday life. Navigating campus life can be both exhilarating and overwhelming, especially in matters of faith. Cru offers a caring and compassionate community that understands, challenges and supports students on their spiritual journey.

Water For Good is a Christian, faith-based organization that demonstrates God’s love by transforming lives through sustainable access to safe water, improved sanitation, and hygiene in places that need it most. To date, Water for Good serves communities across five African and Asian countries, where hundreds of thousands have safe water and improved sanitation, and over one million people rely on its regular maintenance services.

Compassion is a Christian charity that provides children living in poverty with the care they desperately need. Nutritious food, medical care, protection from harm, hope—these are just some of the critical, right-now needs of children living in poverty. Compassion empowers them to reach for and achieve freedom from child poverty in Jesus’ name, from meals and tutoring to medical care and encouragement.